Technical SEO audits are thorough reviews of a website's technical architecture to detect and resolve issues that may affect its search engine visibility and performance. SEO businesses thoroughly evaluate aspects such as site structure, site speed, mobile friendliness, indexing, crawlability, schema markup, and XML sitemaps. Using extensive analysis and diagnostic tools, they identify areas for improvement and perform targeted changes to guarantee that the website fulfils technical SEO standards. By optimising technical features, SEO services in Massachusetts improve the overall health and efficacy of a website in search engine results.